Skip to Content

What is the Jessica Rabbit look?

The Jessica Rabbit look refers to the hyper-feminine, hourglass figure with exaggerated proportions popularized by the animated character Jessica Rabbit. Jessica Rabbit is a fictional character created by author Gary K. Wolf and designer Richard Williams for the 1988 live action/animated comedy film Who Framed Roger Rabbit. With her red hair, purple dress, petite waist and substantial bust and hips, Jessica Rabbit’s cartoonish physique epitomized the ultimate male fantasy in the late 1980s.

When did the Jessica Rabbit look become popular?

The Jessica Rabbit look first rose to prominence in the late 1980s following the release of Who Framed Roger Rabbit in 1988. Jessica Rabbit was iconic for her extreme hourglass figure, with a substantial bust, tiny waist and curvaceous hips and bottom. Her look was a hyper-sexualized version of a classic 1950s pin-up girl.

Although Jessica Rabbit was a cartoon character, her unrealistic body proportions set an unrealistic standard for women’s bodies in real life. Her look became highly sought after, making exaggerated hourglass figures fashionable in the late 80s and early 90s.

What are the key features of the Jessica Rabbit look?

The key features of the Jessica Rabbit look include:

  • Hourglass figure shape – Large bust, very small waist, flared hips and bottom
  • Exaggerated proportions – Tiny waist and substantial bust/hips, beyond what is physically realistic for most women
  • Full bust – Large, round breasts are a focal point
  • Narrow waist – Waist is very small and cinched in comparison to hips/bust
  • Curvaceous hips – Full hips and bottom balances out the substantial bust
  • Long legs – Legs are slender and elongate the figure
  • Feminine fashion – Form-fitting dresses, high heels, long gloves, jewelry
  • Red lipstick – Bright red, full lips complete the sexy look
  • Voluminous hairstyle – Big, bouncy red curls frame the face

How is an exaggerated hourglass figure achieved?

There are a few ways women attempt to achieve the exaggerated Jessica Rabbit hourglass shape:

  • Corsets/waist trainers – Tight-lacing corsets to cinch in the waist
  • Breast implants – Enlarging bust size through surgery
  • Butt implants/BBL – Enhancing hips/bottom via surgery
  • Padding – Bras, butt/hip pads to artificially create curves
  • Shapewear – Sculpting undergarments to smooth and cinch
  • Strategic dressing – Clothing that accentuates bust and hips
  • Exercise – Working out to build a toned, hourglass shape
  • Makeup – Dark eye makeup, red lips, volumizing hair
  • Photoshop – Altering images digitally to exaggerate proportions

However, it’s important to remember that Jessica Rabbit’s proportions are physically impossible for a real human to attain naturally. Even with plastic surgery, excessive corseting and padding, most women will not be able to achieve Jessica’s tiny waist and large bust/hips in real life.

How realistic is the Jessica Rabbit look?

The Jessica Rabbit look presents an unrealistic and exaggerated ideal for women’s bodies. Here are some reasons why Jessica’s proportions are not realistic for most women:

  • Tiny waist – Jessica’s exaggeratedly small waist could indicate a 16-17 inch circumference, which is dangerously small for an adult woman’s waist in real life. The average healthy waist size for adult women is around 25-35 inches.
  • Large bust – Jessica appears to be at least a DD cup bust or beyond. Only about 5% of women naturally have a DD cup or larger bust size.
  • Hips wider than bust – Jessica’s hips are significantly wider than her bust. For most women, hips are narrower than bust or close to the same width.
  • Body fat distribution – Most women naturally carry more fat in their waist/midsection than Jessica’s slim waist would indicate.
  • Weight to height ratio – Jessica has very little body fat for her height and curviness, which is metabolically improbable for most women.
  • No variation – Her proportions stay exactly the same from every angle, which does not reflect how real women’s bodies have natural variation.

While beautiful and iconic, Jessica Rabbit’s exaggerated hourglass figure sets unrealistic expectations. Her proportions could only be achieved through dangerous corsetting, extensive plastic surgery, digital alteration, or for the truly lucky – cartoon physics.

What problems are caused by the popularity of the Jessica Rabbit look?

The Jessica Rabbit archetype can contribute to some significant issues, including:

  • Unrealistic body expectations – Leads to poor self-esteem and body image issues when women cannot attain Jessica’s exaggerated shape.
  • Eating disorders – The desire for an impossibly tiny waist encourages dangerous behaviors like starvation.
  • Pressure for plastic surgery – More women feel the need to get breast/butt implants and liposuction to measure up.
  • Intense dieting and exercising – Over-exercising and fad diets become more common trying to achieve this look.
  • Body shaming – The Jessica Rabbit ideal criticizes and sexualizes women’s bodies.
  • Sexual objectification – Women are valued more for their exaggerated sexualized attributes.
  • Distorted media ideals – Jessica Rabbit has led to more unrealistic depictions of women’s bodies in media.

The Jessica Rabbit physique presents an unhealthy and unrealistic body ideal that most women simply cannot and should not try to achieve in real life. Her look should be appreciated for its cartoonish exaggeration rather than viewed as an actual goal for women’s proportions.

How has the Jessica Rabbit look influenced beauty standards?

The Jessica Rabbit archetype has significantly impacted beauty standards by:

  • Making the hourglass shape more desirable – Being curvy and busty became very sought after in the 90s.
  • Valuing smaller waists – A cinched, tiny waist became central to the ideal sexy shape.
  • Prioritizing larger breasts/hips – Having substantial curves rather than being thin became preferable.
  • Promoting unrealistic standards – Jessica’s impossible proportions shaped unrealistic expectations.
  • Inspiring cosmetic procedures – More women sought breast augmentations and butt lift surgery.
  • Increasing waist training – Corsetting and waist training had a resurgence trying to shrink the waist.
  • Emphasizing full lips – Fuller, exaggerated lips became more desirable like Jessica’s signature bold red pout.
  • Popularizing sculpted makeup – Jessica’s dramatic eye makeup looks became mainstream.
  • Making ultra-femininity more valued – Jessica’s hyper-feminine style was idolized.

Jessica Rabbit’s extreme hourglass proportions defined female beauty ideals throughout the late 20th century. Though unrealistic, her look made curvier, more exaggerated body types mainstream in the media and fashion world.

What is the impact of this beauty standard today?

The impact of the Jessica Rabbit ideal is still felt in beauty standards today through:

  • The popularity of hourglass shape – An hourglass figure remains very desirable and modeled in media.
  • Breast augmentations remain popular – Large breasts are still a focal point.
  • Importance of butt/hips – Having a full butt and hips is essential for the ideal body.
  • Prevalence of waist trainers – Cinching the waist remains trendy.
  • Makeup trends favor full lips – Bold, full lips are still considered very desirable.
  • Sexualized depictions of women’s bodies – media representations of the female form are often unrealistic.
  • Pressure for plastic surgery – Rising demand for procedures like BBLs to sculpt the ideal butt and hips.
  • Disordered eating and over-exercising – Trying to attain exaggerated proportions can lead to unhealthy behaviors.

While Jessica Rabbit represents an exaggerated ideal, she pioneered some lasting trends around fuller lips and lips, bigger curves, smaller waists, and hourglass silhouettes that still influence today’s beauty standards decades later.


Jessica Rabbit’s signature hyper-feminine, impossibly voluptuous look made her a pop culture icon of the 1980s and 1990s. With her tiny waist, enormous bust and hips, and allover exaggerated proportions, she epitomized an unrealistic and hyper-sexualized female beauty standard. This archetype went on to strongly influence beauty ideals for decades, making curvier, more exaggerated hourglass figures mainstream. However, with her appearance being physically impossible for real women to attain, she also contributed to poor body image, sexual objectification of women, and unhealthy efforts to mimic her look through dangerous corsetting and plastic surgeries. Overall, Jessica Rabbit’s lasting impact demonstrates the power pop culture icons can have in shaping beauty ideals, whether realistic or unhealthy.