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Who makes an all day lipstick?

Finding a lipstick that lasts all day can feel like an impossible task. No matter how long-wearing or smudge-proof a formula claims to be, you inevitably end up with faded color and blurred edges by mid-day. However, some lipsticks really do stand the test of time. With the right prep work and formulas, getting an all-day lip look is possible.

Prep Your Lips

The first step to long-lasting lipstick is proper lip prep. Exfoliating and moisturizing your lips removes dead skin cells and creates a smooth surface for lipstick to glide onto. Use a lip scrub 1-2 times per week, gently massaging in circular motions before rinsing off. Follow up with a hydrating lip balm or mask to soften and condition.

You can also prep your lips on the day you want to wear lipstick. Apply a thick layer of balm and let it soak in for 5-10 minutes. Then gently buff your lips with a soft toothbrush or damp washcloth to slough off any remaining dry bits. Finish with a fresh coat of balm or oil to lock in moisture.

Choose Transfer-Resistant Formulas

When shopping for all day lipstick, you want to look for transfer-resistant, long-wearing formulas. Liquid lipsticks tend to have the most budge-proof staying power. As the liquid dries down, it creates a matte, suede-like finish that adheres to lips. Popular long-wearing liquid lipstick brands include:

Brand Top Products
Maybelline SuperStay Matte Ink Liquid Lipstick
NYX Soft Matte Lip Cream
Stila Stay All Day Liquid Lipstick
Anastasia Beverly Hills Liquid Lipstick
ColourPop Lux Liquid Lipstick

Matte lipsticks and lip stains also have excellent staying power. The dry, velvet finish of matte lipstick helps prevent smudging and transfer. Lip stains actually soak into the lips and become part of the skin. Popular brands for matte lipstick include MAC, NARS, and Charlotte Tilbury. YSL, Benefit, and Revlon make great lip stains.

Use a Lip Liner

Lining your lips first creates a boundary to “lock in” lipstick. Opt for a liner in the same shade as your lipstick or slightly darker. Apply liner starting in the cupid’s bow, following your lip line. Then fill in the rest of your lips. Press and blot your lips together to set the liner before applying lipstick. Waterproof and smudge-proof lip liners make the best long-lasting base.

You can also use liner just on the outer edges of your lip line to prevent feathering throughout the day. Brands like Urban Decay and NARS make liners designed to withstand eating, drinking, and fading.

Apply Sparingly and Blot

When applying all day lipstick, less is more. Heavily layering on product can actually cause it to break down faster. Start with just a single layer, directly from the tube or wand. Skip a separate lip brush, as too much product gets picked up.

After your initial coat, blot your lips with a tissue. This removes any excess lipstick and helps set the color. You can then reapply lightly if needed to build coverage. But don’t overdo it. Remember to blot again after your second layer.

Use a Primer

Lip primers provide another layer of protection between your lips and lipstick. Primers smooth over lip lines to help prevent bleeding. They also fill in small cracks and flakes for seamless application. Here are some top-rated lip primers:

Brand Product
NYX Lip Primer
MAC Prep + Prime Lip
Smashbox Lip Primer
Urban Decay Lip Primer Potion
Too Faced Lip Insurance Primer

Apply lip primer first as a base. Let it dry before applying lipstick. The primer fills in creases and smooths texture so lipstick glides on evenly. This helps it adhere better and last longer.

Finish with Powder

Adding a light layer of powder on top of liquid lipstick can help lock in the color. Translucent setting powder works best as it doesn’t add any extra color. Simply press a small amount of powder onto lips using a makeup sponge or brush. The powder absorbs any oils and seals the liquid lipstick underneath.

You can also use a powder designed specifically for use on lips. These are made with ingredients to condition lips and prevent drying. Popular options include the Huda Beauty Easy Bake Loose Powder and Laura Mercier Secret Brightening Powder.

Avoid Certain Foods and Drinks

To extend your lipstick’s wear time, avoid anything too oily or creamy when eating and drinking. Greasy or slippery foods can swiftly break down lipstick. Opt for drier items like crackers versus pizza or fries. When sipping drinks, use a straw to minimize contact with your lips.

Alcohol-based products are also notorious for melting lipstick. The high alcohol content in drinks evaporates quickly and takes lipstick with it. Either avoid cocktails or reapply after drinking.

Carry Lipstick for Touch-Ups

Even with diligent prep and application, lipstick still fades after hours of wear. Bringing your lipstick with you allows you to instantly revive color and coverage. Opt for mini or travel-sized versions that can slip into a pocket or small purse.

Lipstick pots are the most portable, protecting the bullet from damage. Retractable lip crayons are also great for on-the-go touch-ups. Or try a lipstick palette with multiple shade options in one compact case.


Achieving an all-day lip look is definitely possible with the right products and techniques. Prepping lips beforehand, choosing transfer-resistant formulas, and setting with powder are key. Being mindful of what you eat and drink can also extend wear time. With practice, you can master a lip that lasts from morning meeting to evening out.